Hans Kristian Rustad sympathizes with Curtis White's "latest word." White diagnoses a crisis in contemporary literature in the "Amazonian" monolith dominating the online book industry. Still, Rustad questions White's lack of attention to electronic literature. For Rustad, elit may "save literature from market-oriented book houses that evaluate books by potential profits."
Serge Bouchardon and Davin Heckman put the digit back into the digital by emphasizing touch and manipulation as basic to in digital literature. The digital literary work unites figure, grasp, and memory. Bouchardon and Heckman show that digital literature employs a rhetoric of grasping. It figures interaction and cognition through touch and manipulation. For Bouchardon and Heckman, figure and grasp lead to problems of memory - how do we archive touch and manipulation? - requiring renewed efforts on the part of digital literary writers and scholars.
Scott Hermanson considers the Companion's success in negotiating its own position between digital literature and print media.